MTI campaigns to Save Boundary Waters

MTI in the news! Excerpts below from SGB’s website. It was nice for little MTI to be on the stage with the likes of Patagonia at the Industry Breakfast at OR!

“The Together We Are a Force is about celebrating and recognizing our industry’s unique and powerful ability to collaborate on issues large and small,” said Amy Roberts, executive director of OIA. “Congratulations to our first Together We Are a Force Awards winners, and thank you to all who applied and made the first year of the awards a success.”

Policy winner:
Northeastern Minnesotans for Wilderness (NMW) for their Save The Boundary Waters campaign. Together with OIA member companies Piragis Northwoods Company, MTI Adventurewear and Patagonia, NMW launched and supported what became a three-part, three-year adventure advocacy campaign to bring awareness of the Boundary Waters Wilderness to a broad audience.

“The most effective way to drive positive change is to work with great partners who inspire you,” said Sam Chadwick, deputy campaign manager for the Campaign to Save the Boundary Waters.

“Working with adventurers Amy and Dave Freeman, MTI Life Jackets, Piragis Northwoods Company, Patagonia and other supporters to bring the issue to life through canoeing, paddling and biking expeditions has helped people see and feel the immediacy of the need to protect the Wilderness. We’re so proud to be able to receive this award with them.”

We were proud too!

 

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